The GFA2010 will be an outstanding event. Marketing researchers and practitioners from all around the world will meet in Vienna to discuss recent academic as well as practical insights in a wide range of marketing topics. It is the conference’s aim to foster the discussion on marketing science and to provoke its further development. Therefore, the Conference Board is anxious to enable scientists a broad dissemination of their work among the scientific community.
In order to ensure that the conference’s contributions receive an adequate recognition among the research community, the “Journal of Business Research” will devote a special issue to the GFA2010 Conference. With Udo Wagner as guest editor, the authors of the conference’s best papers will be invited to make a contribution.
Furthermore, outstanding research work in the field of marketing science will be invited for a special section in “Psychology & Marketing”. Besides other opportunities to publish major insights, “Marketing – Journal of Research and Management” has announced to publish a special issue on consumer behavior and marketing modeling with GFA2010’s outstanding research contributions.
Our sponsoring journals combined with the GFA2010 Conference Proceedings ensure that conference contributions which boost our knowledge on marketing receive attention among marketers worldwide.
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- Fourth GFA-Conference on Quantitative Marketing
- The University of Vienna is proud to host the Fourth German-French-Austrian Conference on Quantitative Marketing (September 16-18, 2010). The organizers invite researchers, academics and practioners from around the world to share their thoughts on marketing research in Vienna.
Contact Us
For further information, please visit the GFA2010 website, follow us on Twitter or contact the Conference Secretariat.